How Western Australia Can Add to the $4.2b Gaming Boom

The Australian video game industry has been quietly thriving, with recent numbers showing it’s not just a niche interest – it’s a full-blown boom. Australians spent over $4.2 billion on video games in 2025 alone, with digital sales reaching $1.4 billion and mobile games taking the top spot at $1.7 billion.

While the East Coast gets most of the attention, Western Australia is emerging as a powerhouse in the industry. The state’s growing indie game sector has produced critically acclaimed and commercially successful titles, including Team Cherry’s Hollow Knight and Silksong, which have sold millions worldwide, and Melbourne-based developer House House’s title Big Walk, which recently broke the million-copy barrier.

The growth of Western Australia’s gaming industry can be attributed in part to government support. The digital games tax offset introduced a few years ago has leveled the playing field for Australian developers, allowing them to compete on price and enter the global stage. This is particularly significant in Western Australia, where local developers are competing with high-paying industries like mining.

Government assistance has provided a much-needed boost to the industry, but it’s not just about funding – it’s also about creating an ecosystem that fosters innovation and collaboration. Screenwest’s Digital Games Strategy 2026-29 aims to accelerate the development of a vibrant digital games sector in Western Australia by championing local stories, fostering bold talent, and connecting creators with global opportunities.

The WA government has already made significant investments in the industry, allocating $2 million over two years for supporting local developers. This funding is administered by Screenwest, which is committed to positioning Western Australia as a hub for game development.

One of the most promising aspects of the WA games scene is its ability to attract and retain top talent. The state has globally competitive creators making games that are being picked up by international publishers. However, local developers still face challenges in competing with high-paying industries, and it’s essential that the government continues to support the industry through initiatives like funding, tax incentives, and job training programs.

The WA games scene is not just about creating jobs or generating revenue – it’s also about driving innovation and creativity. The skills developed by game designers, developers, and artists are highly transferable, often leading to careers in fields like banking, mining, healthcare, and UX design. This cross-pollination of ideas and expertise has the potential to drive growth in Western Australia’s economy.

As the global games industry continues to grow, it’s clear that Western Australia is poised to take a significant share of the pie. With its unique blend of creative talent, innovative spirit, and government support, WA is well-positioned to become a major player in the world of game development.