The Foldable Frenzy: A Price Point That's Anything But Revolutionary The impending arrival of Apple's foldable iPhone Ultra has been met with excitement and trepidation.
Leaked prices from international carriers have revealed that the device will likely shatter the $2,000 barrier, potentially reaching as high as $2,500 in some markets.
While standard Pro models may see modest price increases, the foldable iPhone Ultra's premium pricing is a calculated move by Apple to establish its position in the market.