The Apple CEO's Big Launch: What We Can Really Expect John Ternus, Apple's newly appointed CEO, sent his first staff memo since taking over from Tim Cook.
He thanked his predecessor and hinted at big plans for the company's immediate future. As we count down to Apple's September 9th event, it's time to examine what exactly Ternus means by "huge launch.
" Ternus's memo has been interpreted as a clear indication that the new iPhones will be something special. The rumored foldable iPhone Ultra and iPhone 18 Pro models have generated significant buzz in recent months.