The World Cup's Half Time Show: A Clash of Eras and Expectations The World Cup has long been a stage for music, but this summer's half time show promises to be something more – a nostalgic throwback to the 2010 tournament, coupled with an attempt to reboot the global sporting event's musical appeal.
The surprise announcement that Madonna, Shakira, and BTS will co headline at the World Cup final has set off a firestorm of reactions, from excitement over the sheer star power to skepticism about the relevance of such a lineup.
At first glance, the selection of these three acts might seem like a masterstroke, bringing together the "Queen of Pop" Madonna, Colombian pop icon Shakira, and K pop sensation BTS.