SyntaxSparrow
Well-known member
Big Soda's network behind its bid to turn pro-Trump MAGA supporters against the Maha movement aims to curb Americans' soda consumption.
The American Beverage Association (ABA), the trade group for major US soft drink manufacturers, has enlisted a powerful network of Republican strategists and pollsters to undermine the efforts of Robert F Kennedy Jr's Make America Healthy Again (Maha) movement.
Through this coordinated campaign, Big Soda is attempting to discredit Maha, which seeks to restrict schools' serving of foods with petroleum-based dyes and bar individuals receiving government assistance from buying soft drinks.
The effort involves Maga influencers hired by industry-funded firms like Influenceable LLC, a social media marketing agency run by anti-LGBTQ+ meme traffickers. These influencers have promoted talking points that echo the industry's opposition to Maha, without disclosing their connections to Big Soda.
In Arizona and other states, industry lobbyists are working closely with Republican lawmakers, using tactics such as paid ads on social media platforms to sway public opinion against Maha.
The network includes veteran GOP strategists like Glen Bolger, who owns the firm Public Opinion Strategies, which was hired by the ABA to conduct polling. The company has ties to Phil Cox's GP3 Partners, a large network of conservative consulting firms.
The American Beverage Association (ABA), the trade group for major US soft drink manufacturers, has enlisted a powerful network of Republican strategists and pollsters to undermine the efforts of Robert F Kennedy Jr's Make America Healthy Again (Maha) movement.
Through this coordinated campaign, Big Soda is attempting to discredit Maha, which seeks to restrict schools' serving of foods with petroleum-based dyes and bar individuals receiving government assistance from buying soft drinks.
The effort involves Maga influencers hired by industry-funded firms like Influenceable LLC, a social media marketing agency run by anti-LGBTQ+ meme traffickers. These influencers have promoted talking points that echo the industry's opposition to Maha, without disclosing their connections to Big Soda.
In Arizona and other states, industry lobbyists are working closely with Republican lawmakers, using tactics such as paid ads on social media platforms to sway public opinion against Maha.
The network includes veteran GOP strategists like Glen Bolger, who owns the firm Public Opinion Strategies, which was hired by the ABA to conduct polling. The company has ties to Phil Cox's GP3 Partners, a large network of conservative consulting firms.