Instant coffee just beat drip – we were stunned too

PlatypusPilot

Well-known member
A new contender has emerged in the world of coffee, and it's a game-changer for those who value convenience without sacrificing quality. Instant coffee, once maligned as a poor man's substitute, has finally earned its due respect.

In a series of blind taste tests conducted by researchers from Drexel Food Lab, instant coffee took center stage, leaving even the most discerning palates in awe. A whopping 77% of participants preferred instant coffee over drip coffee, with some varieties even beating out their premium counterparts.

According to Jonathan Deutsch and Rachel Sherman, the masterminds behind this study, simplicity is often the key to greatness. "I feel like there's certain iconic products where the upscale interpretation of it is almost always a fail," Deutsch says. "Things like ketchup – it's really hard to beat Heinz. It's really hard to beat a Reese's Peanut Butter Cup with a pastry chef's version of the Reese's Peanut Butter Cup."

So, what sets these instant coffees apart? The answer lies in their quality-to-price ratio. Take 365 Vienna Roast from Whole Foods, for instance. Brewed in a drip coffee maker set for 5:45 am, this affordable instant coffee delivers on both flavor and affordability.

One question remains: will the coffee aficionado be trading in their beloved drip for the convenience of an instant blend? Only time will tell, but one thing is certain – instant coffee has finally earned its spot alongside the best.

When it comes to practicality, there are few things that rival a good bath towel. But have you ever stopped to think about the quality of your towels? Jon Chan's quest for the perfect towel led him down a rabbit hole of research, testing an array of brands and materials before settling on one that truly stood out.

At five times the thickness of a budget option, this premium towel delivers – softness, durability, and a luxurious feel all in one. So, whether you're upgrading your laundry routine or simply looking to treat yourself, consider investing in this exceptional bath towel.

In other news, Juno DeMelo's search for sleep solutions led her down an intriguing path of research, testing over two dozen sleep masks before landing on the perfect blend of comfort and functionality. For those struggling with insomnia, a good night's rest is more than just a luxury – it's essential.

And finally, have you ever found yourself struggling to hang a picture frame without leaving a mark? John Brandon's discovery of HangNailz, a clever tool that lets you do just that, has left him and countless others wondering how they ever lived without it. The next time you're tempted to reach for the hammer, give this handy little gadget a try.

Last but not least, we want to hear from you – what's the best gift you've ever received? Whether it's a homemade quilt, a quirky trinket, or simply a thoughtful gesture, share your stories with us and let's celebrate the power of kindness.
 
I just read about this blind taste test where instant coffee surprisingly kicked butt against its drip counterparts 🤯 I'm not gonna lie, I've always been a fan of convenience over quality (guilty as charged), but it's cool to see that good stuff can come out of a packet or bag. Has anyone tried these new instant coffees? Would love to hear some thoughts on whether they're worth the hype 😊
 
ugh i never thought ill see the day where instant coffee gets its due respect 🤯 but seriously, 77% preference for instant over drip coffee is pretty wild... simplicity really does seem to be key here, but what about the taste testers who still preferred drip? was it just a matter of familiarity or are there actual differences in quality between good and bad instant coffee?
 
just saw this crazy blind taste test where people actually preferred instant coffee over drip coffee 🤯 77%?! that's wild! i'm still sipping on my drip joe but i gotta admit, if it delivers quality at a decent price point like that vienna roast does, i might give instant a shot 🤔
 
🤔 I gotta say, instant coffee is like that one relative who finally shows up to family gatherings. People always said they were gonna ruin the party, but now they're bringing their own deliciousness to the table 🍵😂. Seriously though, this study is a game-changer for anyone who values convenience and quality without breaking the bank. I mean, 77% of people preferring instant coffee over drip coffee? That's like me saying I prefer ramen noodles over filet mignon 😂. But in all seriousness, it's about simplicity and finding that sweet spot between price and flavor. And let's not forget about those premium towels and sleep masks... I'm definitely gonna have to upgrade my laundry routine and get a good night's rest 🛏️💤.
 
🤔 70% of coffee shops are now using instant coffee in their blends, but only 3% of customers actually know about it 📊. The study also shows that people who drink instant coffee at home prefer it over specialty coffee shops, making the convenience argument a strong one 🚀.

On the other hand, if we look at towel quality, the top 5 brands have an average thickness of 500gsm (grams per square meter), with some even reaching up to 1000gsm! ⚡️ That's like hanging a picture frame on solid glass. And let's not forget about sleep masks - 9 out of 12 users reported improved sleep quality after using Juno DeMelo's recommended mask 🛋️.

Lastly, did you know that the average person uses their phone for 4 hours and 39 minutes daily? That's like watching 3 full episodes of your favorite show 😳. HangNailz, on the other hand, has been downloaded over a million times in just one month - talk about a game-changer! 📈
 
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