Instant coffee has finally beaten drip coffee in a blind taste test, leaving experts stunned.
A team of researchers from Drexel University conducted an experiment involving 24 instant coffee brands and 84 participants who were asked to rate their favorite brews. The results showed that 77% of participants preferred the taste of instant coffee over drip coffee. What's more surprising is that it wasn't the high-end or specialty instant coffees that won, but rather a budget-friendly option.
According to Jonathan Deutsch and Rachel Sherman, the researchers behind the study, "Sometimes simplicity wins." They found that the best overall instant coffee was one that could be found at most grocery stores.
When asked about his own coffee habits, Deutsch admitted that he has tried fancier coffee options in the past but was disappointed by their quality. However, he discovered a balance between quality and price when it comes to instant coffee.
It's unclear if this discovery will change Deutsch's daily routine or whether he'll opt for convenience over tradition, as he had initially enjoyed his drip-coffee brew.
A team of researchers from Drexel University conducted an experiment involving 24 instant coffee brands and 84 participants who were asked to rate their favorite brews. The results showed that 77% of participants preferred the taste of instant coffee over drip coffee. What's more surprising is that it wasn't the high-end or specialty instant coffees that won, but rather a budget-friendly option.
According to Jonathan Deutsch and Rachel Sherman, the researchers behind the study, "Sometimes simplicity wins." They found that the best overall instant coffee was one that could be found at most grocery stores.
When asked about his own coffee habits, Deutsch admitted that he has tried fancier coffee options in the past but was disappointed by their quality. However, he discovered a balance between quality and price when it comes to instant coffee.
It's unclear if this discovery will change Deutsch's daily routine or whether he'll opt for convenience over tradition, as he had initially enjoyed his drip-coffee brew.
I've always been a fan of instant coffee myself, and I guess this study just proves that it's not all about being fancy or expensive. I've tried those high-end specialty coffees before, but let's be real, they're just not worth the hype. The fact that a budget-friendly option took the top spot is like, totally mind-blowing! 
And what's with people being surprised by this? Haven't we all just assumed that instant coffee was going to come out on top at some point? 
Anyway, I'm definitely gonna have to try some of those affordable options and see if they live up to the hype. This study is like a game-changer for me! 
. I mean, have they ever tried making coffee the right way - with a French press or pour-over? I swear by my Aeropress and it's so much better than any instant coffee. And what's this "simplicity wins" business? Can't they see that's just code for "we can't be bothered to put in the effort"? 
. i guess u dont hv 2 spend a fortune 4 good coffee. i might hafta rethink my own coffee habits now 
like i know some ppl r gonna be salty about dis but instant coffee is def winning the game right now!!! 
i mean who needs all that fuss with drip coffee when u can get a great cuppa instant? and its not just 1 or 2 high-end brands that came out on top either, its like a budget-friendly option took the prize! idk about jonathan's past experiences but im all about trying new things and i think he made an awesome discovery. maybe ill have to try some more instant options myself... 
The best part is that it was a budget-friendly option that won out! 
Like, who needs fancy coffee when you can get a great taste for pennies? 
That's amazing to me... I've always thought instant coffee was kinda sketchy, but I guess I was wrong! 
And with the rise of instant coffee, it's no wonder people are opting for a quick fix. 
The stats also say that 1 in 5 Americans can't afford to pay full price for a cup of coffee... so this is huge news for those people! 
And on average, people spend around $600-$800 per year on specialty coffee... instant coffee is a game-changer! 
. Give me a good ol' budget-friendly option any day 
. And honestly, who doesn't love the convenience of instant coffee when they're in a rush? It's all about finding that balance between quality and price, right? I'm glad some researcher figured that out 
. Still, it's interesting to see that even experts are surprised by this result 
It's all about the quality of the instant coffee brands, right? Not just any old instant will do, apparently. The fact that it was a budget-friendly option that won over everyone is kinda mind-blowing too! 
️. Who knew simplicity could be so appealing? 
never thought id say this but i actually prefer instant now... dont get me wrong i still love a good cuppa drip coffee but there's just something about the speed and convenience of instant that wins me over 
️
i'm still gonna stick with my trusty drip coffee, but hey if instant wins the taste test who am i to judge?